10+ Years of Customer Research

Make better decisions and unlock your product's full potential with in-depth customer insights.

The faster you scale, the more challenging staying close to your customers becomes. I help you keep your finger on the pulse, so you can place bets that pay off.

Especially valuable if your team is growing quickly and customer signal is getting fuzzy.

Does this sound familiar?

Every team has a different take on customers.

Strategic decisions are made without clear signal.

Everyone's got data, but no one sees the full picture.

What changes when we work together:

Your team unites around one true view of your customers.

Big decisions are driven by insights, not assumptions.

One powerful narrative moves everyone forward.

"We wouldn't be here without you! Thank you for helping us learn what our customers truly needed."
Founder & CEO, Astor Money
"Thank you so much, Amanda. Awesome session today. Really well structured and clear. Could not ask for a better one."
Head of Product, Monite

I partner with product teams to uncover the "why" behind customer behavior.

So you can build, market, and sell with confidence.

Tailored research

Every engagement starts with your goals and challenges. I design custom research to answer your most pressing questions.

Real conversations

I talk to your actual (or ideal) customers, digging deep to surface motivations, blockers, and unmet needs.

Actionable insights

You get clear, concise data stories—highlighting key insights and evidence—so your team knows exactly what to do next.

Let's build...

Clarity on what truly matters to your customers.

Confidence in your product and go-to-market decisions.

A unified story that aligns your team and accelerates growth.

"Amanda is an exceptional listener, distilling key insights from both our team and potential customers."
Founder, Wide Angle Analytics
"Amanda consistently gives us concrete customer insights. We're so lucky to have her."
Customer Success Lead, Reeplayer
Amanda Sanchez - Customer Research Expert

I'm Amanda Sanchez, and I help product teams get to the truth behind customer behavior—fast.

I bring the skills and experience to unlock a deep understanding of your customers, delivering rich qualitative insights that lead to sharper, more profitable product decisions.

I'll help your team build a shared view of what matters most to your customers, and get better at doing great research yourselves.

In 2025, I'm focused on building things with real impact, doing more of what I love, and not taking myself too seriously. I've found the best insights come from honest conversations and a relaxed approach that puts people at ease.

If that sounds right to you and your team, get in touch 👒

Reach out to see how we might work together.